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type:"article"
~person:"Saxton, Gregory D."
~person:"Waters, Richard D."
~subject:"Social web"
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Saxton, Gregory D.
Waters, Richard D.
Guo, Chao
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Nonprofit and voluntary sector quarterly
2
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1
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Nonprofit and voluntary sector quarterly : journal of the Association for Research on Nonprofit Organizations and Voluntary Action
1
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1
Social media, signaling, and donations : testing the financial returns on nonprofits' social media investment
Harris, Erica E.
;
Neely, Daniel G.
;
Saxton, Gregory D.
- In:
Review of accounting studies
28
(
2023
)
2
,
pp. 658-688
Persistent link: https://www.econbiz.de/10014335924
Saved in:
2
Does stakeholder engagement pay off on social media? : a social capital perspective
Xu, Weiai Wayne
;
Saxton, Gregory D.
- In:
Nonprofit and voluntary sector quarterly : journal of …
48
(
2019
)
1
,
pp. 28-49
Persistent link: https://www.econbiz.de/10012005673
Saved in:
3
Speaking and being heard : how nonprofit advocacy organizations gain attention on social media
Guo, Chao
;
Saxton, Gregory D.
- In:
Nonprofit and voluntary sector quarterly
47
(
2018
)
1
,
pp. 5-26
Persistent link: https://www.econbiz.de/10011857475
Saved in:
4
Tweeting charities : perceptions, resources, and effective Twitter practices for the nonprofit sector
Guidry, Jeanine D.
;
Saxton, Gregory D.
;
Messner, Marcus
- In:
Public relations in the nonprofit sector : theory and …
,
(pp. 267-280)
.
2015
Persistent link: https://www.econbiz.de/10010481104
Saved in:
5
Online stakeholder targeting and the acquisition of social media capital
Saxton, Gregory D.
;
Guo, Chao
- In:
International journal of nonprofit & voluntary sector …
19
(
2014
)
4
,
pp. 286-300
Persistent link: https://www.econbiz.de/10011378454
Saved in:
6
Tweeting social change : how social media are changing nonprofit advocacy
Guo, Chao
;
Saxton, Gregory D.
- In:
Nonprofit and voluntary sector quarterly
43
(
2014
)
1
,
pp. 57-79
Persistent link: https://www.econbiz.de/10010251131
Saved in:
7
Using video to build an organization's identity and brand : a content analysis of nonprofit organizations' YouTube videos
Waters, Richard D.
;
Jones, Paul M.
- In:
Journal of nonprofit & public sector marketing
23
(
2011
)
3
,
pp. 248-268
Persistent link: https://www.econbiz.de/10009315508
Saved in:
8
New dimensions of nonprofit responsiveness : the application and promise of Internet-based technologies
Saxton, Gregory D.
;
Guo, Chao
;
Brown, William A.
- In:
Public performance & management review
31
(
2007/08
)
2
,
pp. 144-173
Persistent link: https://www.econbiz.de/10003761913
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