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type:"book"
~person:"Kumar, V."
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Marketing : real people, real choices
Solomon, Michael R.
;
Marshall, Greg W.
;
Stuart, Elnora W.
-
2015
-
8. ed., global ed.
Persistent link: https://www.econbiz.de/10011288826
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2
Legends in marketing: V. Kumar
Kumar, V.
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2012
Persistent link: https://www.econbiz.de/10010201420
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3
Customer relationship management
Kumar, V.
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2012
Persistent link: https://www.econbiz.de/10010204928
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4
Business-to-business
Kumar, V.
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2012
Persistent link: https://www.econbiz.de/10010204929
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5
Marketing strategy: customer
Kumar, V.
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2012
Persistent link: https://www.econbiz.de/10010204930
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6
Marketing strategy: firm
Kumar, V.
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2012
Persistent link: https://www.econbiz.de/10010204931
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7
Marketing research: new methodology
Kumar, V.
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2012
Persistent link: https://www.econbiz.de/10010204932
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8
Marketing research: applications
Kumar, V.
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2012
Persistent link: https://www.econbiz.de/10010204933
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9
Forecasting in marketing
Kumar, V.
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2012
Persistent link: https://www.econbiz.de/10010204934
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10
International marketing
Kumar, V.
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2012
Persistent link: https://www.econbiz.de/10010204935
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