//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
type_genre:"Accompanied by computer file"
~accessRights:"free"
~subject:"Marketingmanagement"
~type_genre:"Thesis"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Brand personality"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Marketingmanagement
Brand image
22
Markenimage
22
Consumer behaviour
7
Konsumentenverhalten
7
Brand
6
Markenartikel
6
Theorie
5
Theory
5
Brand management
4
Markenführung
4
Consumer motivation
3
Kaufmotiv
3
Marketing
3
Arbeitsverhalten
2
Brand personality
2
Business Administration
2
Consumer preferences
2
Corporate reputation
2
Deutschland
2
Firmenimage
2
Germany
2
Innovation
2
Konsumentenpräferenzen
2
Kundenbindung
2
Luxury goods
2
Luxusgüter
2
Marke
2
Markenpolitik
2
Marketing theory
2
Marketingtheorie
2
Product quality
2
Produktqualität
2
Willingness to pay
2
Work behaviour
2
Zahlungsbereitschaftsanalyse
2
1995-2008
1
Advertising effects
1
Aging population
1
Alternde Bevölkerung
1
Altersgrenze
1
more ...
less ...
Online availability
All
Free
Undetermined
4
Type of publication
All
Book / Working Paper
1
Type of publication (narrower categories)
All
Accompanied by computer file
Thesis
Article in journal
44
Aufsatz in Zeitschrift
44
Graue Literatur
5
Non-commercial literature
5
Arbeitspapier
3
Working Paper
3
Hochschulschrift
2
Aufsatzsammlung
1
more ...
less ...
Language
All
German
1
Author
All
Döring, Karen
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Determinanten der Bewertung von Markenerweiterungsprodukten
Döring, Karen
(
contributor
)
-
2007
Persistent link: https://www.econbiz.de/10003583133
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->