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type_genre:"Arbeitspapier"
~isPartOf:"Digital and social media marketing : a results-driven approach"
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Digital and social media marketing : a results-driven approach
CESifo working papers
31
Discussion papers / CEPR
27
NBER working paper series
12
Working paper
12
Discussion paper
11
Institut für Wirtschaftswissenschaften der Technischen Universität Braunschweig
11
Social Branding : Strategien - Praxisbeispiele - Perspektiven
11
Working paper / National Bureau of Economic Research, Inc.
11
Cases on strategic social media utilization in the nonprofit sector
9
Cowles Foundation discussion paper
9
Discussion paper / Centre for Economic Policy Research
9
Working papers / Harvard Business School, Division of Research
8
Discussion papers / Deutsches Institut für Wirtschaftsforschung
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LiM-Arbeitspapiere / Lehrstuhl für Innovatives Markenmanagement (LiM), Universität Bremen, Fachbereich Wirtschaftswissenschaft
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Stanford University Graduate School of Business research paper
7
Working papers / TSE : WP
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Discussion paper series / IZA
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Institute for Prospective Technological Studies digital economy working paper
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Simon Business School working paper
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Diskussionspapier / Technische Universität Ilmenau, Institut für Volkswirtschaftslehre
5
ERIM report series research in management
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Faculty & research / Insead : working paper series
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OECD digital economy papers
5
Working papers / Universitat Pompeu Fabra, Department of Economics and Business
5
Barcelona GSE working paper series : working paper
4
Handbook of research on integrating social media into strategic marketing
4
Sloan working papers
4
Tuck School of Business working paper / Tuck School of Business at Dartmouth
4
Working paper series
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Working paper series / Department of Economics, University of Missouri-Columbia
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ZEW discussion papers
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AGDI working paper
3
CEMMAP working papers / Centre for Microdata Methods and Practice
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Crowdfunding : the corporate era
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DICE discussion paper
3
Department of Economics discussion paper series / University of Oxford
3
Discussion paper / Center for Mathematical Studies in Economics and Management Science, Northwestern University
3
EERI research paper series
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Forschungspapiere
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Understanding digital and Social Media Marketing concepts
Gatautis, Rimantas
- In:
Digital and social media marketing : a results-driven …
,
(pp. 21-43)
.
2017
Persistent link: https://www.econbiz.de/10011582658
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Digital and Social Media Marketing strategy
Stoychev, Ivan
- In:
Digital and social media marketing : a results-driven …
,
(pp. 94-112)
.
2017
Persistent link: https://www.econbiz.de/10011582686
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Paid advertising : search, social and affiliate
Gatautis, Rimantas
;
Vitkauskaitė, Elena
- In:
Digital and social media marketing : a results-driven …
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(pp. 238-259)
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2017
Persistent link: https://www.econbiz.de/10011582714
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