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type_genre:"Arbeitspapier"
~isPartOf:"Diskussionsbeiträge aus dem Institut für Volkswirtschaftslehre, Universität Hohenheim"
~isPartOf:"Faculty & research / Insead : working paper series"
~type_genre:"Konferenzbeitrag"
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Search: subject_exact:"TV-Programm"
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Fernsehprogramm
4
Television programme
4
Advertising effects
2
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Psychology of advertising
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Television advertising
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Werbepsychologie
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Chattopadhyay, Amitava
2
Lajos, Joseph
2
Ordabayeva, Nailya
2
Hogarth, Robin M.
1
Karelaia, Natalia
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Diskussionsbeiträge aus dem Institut für Volkswirtschaftslehre, Universität Hohenheim
Faculty & research / Insead : working paper series
Discussion paper / Centre for Economic Policy Research
11
Working paper / National Bureau of Economic Research, Inc.
8
CESifo working papers
5
Discussion paper series / IZA
4
Diskussionspapier / Helmut-Schmidt-Universität, Fächergruppe Volkswirtschaftslehre
4
Working paper series / Charles University, Center for Economic Research and Graduate Education ; Academy of Sciences of the Czech Republic, Economics Institute, CERGE-EI
3
Zur Ökonomie gemeinwohlorientierter Medien : Massenkommunikation in Deutschland, Österreich und der Schweiz
3
BREAD working paper
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Diskussionsbeiträge zur Wirtschaftspolitik
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IFN working paper
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International journal of sport finance
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Working paper / Institute for Empirical Research in Economics, University of Zürich
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Working papers / Faculty of Applied Economics, Universiteit Antwerpen
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Arbeitspapiere des Lehrstuhls für Betriebswirtschaftslehre, insb. Organisation, Personal und Innovation der Westfälischen Wilhelms-Universität Münster
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BEA working papers
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Bamberger betriebswirtschaftliche Beiträge
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CESifo working papers : the international platform of Ludwig-Maximilians University's Center for Economic Studies and the Ifo Institute
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Discussion paper / Center for Economic Research, Tilburg University
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Discussion paper / Center for the Study of Law and Economics
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Diskussionspapier / Technische Universität Ilmenau, Institut für Volkswirtschaftslehre
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When should I quit? : gender differences in exiting competitions
Hogarth, Robin M.
;
Karelaia, Natalia
;
Trujillo, Carlos …
-
2010
Persistent link: https://www.econbiz.de/10008807644
Saved in:
2
Mood matching : the importance of fit between moods elicited by TV programs and commercials
Lajos, Joseph
;
Ordabayeva, Nailya
;
Chattopadhyay, Amitava
-
2009
-
Rev. vers.
Persistent link: https://www.econbiz.de/10003912983
Saved in:
3
Mood matching : the importance of fit between moods elicited by TV programs and commercials
Lajos, Joseph
;
Ordabayeva, Nailya
;
Chattopadhyay, Amitava
-
2008
Persistent link: https://www.econbiz.de/10003910081
Saved in:
4
Erlöspotentiale für TV-Senderechte
Lange, Constantin
-
1997
Persistent link: https://www.econbiz.de/10013456191
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