//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
type_genre:"Arbeitspapier"
~isPartOf:"Working paper / National Bureau of Economic Research, Inc."
~subject:"Online-Marketing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Online-Targeting"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Online-Marketing
Internet marketing
11
USA
4
United States
4
Auction theory
3
Auktionstheorie
3
Consumer behaviour
3
Digital platform
3
Digitale Plattform
3
Konsumentenverhalten
3
Theorie
3
Theory
3
Advertising effects
2
Auction
2
Auktion
2
Search theory
2
Suchtheorie
2
Werbewirkung
2
eBay Inc.
2
2011
1
2013-2016
1
Advertising
1
Advertising regulation
1
Air pollution
1
Automotive industry
1
Bewertung
1
Competition
1
Consumer boycott
1
Corporate reputation
1
Deutsch
1
Dienstleistungsqualität
1
Diesel engine
1
Diesel fuel
1
Dieselkraftstoff
1
Dieselmotor
1
E-commerce
1
Electronic Commerce
1
Ereignisstudie
1
Estimation
1
Europa
1
more ...
less ...
Online availability
All
Undetermined
6
Free
5
Type of publication
All
Book / Working Paper
11
Type of publication (narrower categories)
All
Arbeitspapier
Graue Literatur
11
Non-commercial literature
11
Working Paper
11
Language
All
English
11
Author
All
Athey, Susan
2
Bachmann, Ruediger
1
Blake, Tom
1
Calvano, Emilio
1
Celis, L. Elisa
1
Chevalier, Judith A.
1
Decarolis, Francesco
1
Dinerstein, Michael
1
Dover, Yaniv
1
Edelman, Benjamin
1
Ehrlich, Gabriel
1
Einav, Liran
1
Ellison, Glenn
1
Fan, Ying
1
Gans, Joshua
1
Goldmanis, Maris
1
Levin, Jonathan
1
Lewis, Gregory
1
Lewis, Randall
1
Mayzlin, Dina
1
Mobius, Markus
1
Nazerzadeh, Hamid
1
Nosko, Chris
1
Ostrovsky, Michael
1
Penta, Antonio
1
Rao, Justin M.
1
Reiley, David H.
1
Ruzic, Dimitrije
1
Ryan, Johnny
1
Schwarz, Michael
1
Shiller, Benjamin Reed
1
Sundaresan, Neel
1
Tadelis, Steve
1
Waldfogel, Joel
1
more ...
less ...
Published in...
All
Working paper / National Bureau of Economic Research, Inc.
CESifo working papers
31
Discussion papers / CEPR
27
NBER working paper series
12
Working paper
12
Discussion paper
11
Institut für Wirtschaftswissenschaften der Technischen Universität Braunschweig
11
Cowles Foundation discussion paper
9
Discussion paper / Centre for Economic Policy Research
9
Working papers / Harvard Business School, Division of Research
8
Discussion papers / Deutsches Institut für Wirtschaftsforschung
7
LiM-Arbeitspapiere / Lehrstuhl für Innovatives Markenmanagement (LiM), Universität Bremen, Fachbereich Wirtschaftswissenschaft
7
Stanford University Graduate School of Business research paper
7
Working papers / TSE : WP
7
Discussion paper series / IZA
6
Institute for Prospective Technological Studies digital economy working paper
6
Simon Business School working paper
6
Diskussionspapier / Technische Universität Ilmenau, Institut für Volkswirtschaftslehre
5
ERIM report series research in management
5
Faculty & research / Insead : working paper series
5
OECD digital economy papers
5
Working papers / Universitat Pompeu Fabra, Department of Economics and Business
5
Barcelona GSE working paper series : working paper
4
Sloan working papers
4
Tuck School of Business working paper / Tuck School of Business at Dartmouth
4
Working paper series
4
Working paper series / Department of Economics, University of Missouri-Columbia
4
ZEW discussion papers
4
AGDI working paper
3
CEMMAP working papers / Centre for Microdata Methods and Practice
3
DICE discussion paper
3
Department of Economics discussion paper series / University of Oxford
3
Discussion paper / Center for Mathematical Studies in Economics and Management Science, Northwestern University
3
EERI research paper series
3
Forschungspapiere
3
Markstones-Arbeitspapiere
3
Quaderni - working paper DSE / Alma Mater Studiorum - Università di Bologna, Department of Economics
3
Research paper series / Stanford Graduate School of Business
3
Schriftenreihe "Arbeitspapiere für Marketing und Management" : Arbeitspapier
3
Working papers
3
more ...
less ...
Source
All
ECONIS (ZBW)
11
Showing
1
-
10
of
11
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Firms and collective reputation : a study of the Volkswagen emissions scandal
Bachmann, Ruediger
;
Ehrlich, Gabriel
;
Fan, Ying
;
Ruzic, …
-
2019
Persistent link: https://www.econbiz.de/10012099410
Saved in:
2
Will ad blocking break the internet?
Shiller, Benjamin Reed
;
Waldfogel, Joel
;
Ryan, Johnny
-
2017
Persistent link: https://www.econbiz.de/10011613200
Saved in:
3
Marketing agencies and collusive bidding in online ad auctions
Decarolis, Francesco
;
Goldmanis, Maris
;
Penta, Antonio
-
2017
Persistent link: https://www.econbiz.de/10011765216
Saved in:
4
Position auctions with consumer search
Athey, Susan
;
Ellison, Glenn
-
2009
Persistent link: https://www.econbiz.de/10003874623
Saved in:
5
Consumer heterogeneity and paid search effectiveness : a large scale field experiment
Blake, Tom
;
Nosko, Chris
;
Tadelis, Steve
-
2014
Persistent link: https://www.econbiz.de/10010370956
Saved in:
6
Consumer price search and platform design in internet commerce
Dinerstein, Michael
;
Einav, Liran
;
Levin, Jonathan
; …
-
2014
Persistent link: https://www.econbiz.de/10010412762
Saved in:
7
Measuring the effects of advertising : the digital frontier
Lewis, Randall
;
Rao, Justin M.
;
Reiley, David H.
-
2013
Persistent link: https://www.econbiz.de/10010200113
Saved in:
8
The impact of the internet on advertising markets for news media
Athey, Susan
;
Calvano, Emilio
;
Gans, Joshua
-
2013
Persistent link: https://www.econbiz.de/10010188563
Saved in:
9
Internet advertising and the generalized second price auction : selling billions of dollars worth of keywords
Edelman, Benjamin
;
Ostrovsky, Michael
;
Schwarz, Michael
-
2005
Persistent link: https://www.econbiz.de/10003207350
Saved in:
10
Promotional reviews : an empirical investigation of online review manipulation
Mayzlin, Dina
;
Dover, Yaniv
;
Chevalier, Judith A.
-
2012
Persistent link: https://www.econbiz.de/10009625684
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->