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type_genre:"Arbeitspapier"
~subject:"Market entry"
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Search: subject_exact:"Market-orientated perspective"
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Market entry
Marketing management
463
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463
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126
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72
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72
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51
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51
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46
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Arbeitspapier
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ECONIS (ZBW)
12
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1
Competition between generic and brand name drugs : new evidence from the U.S. pharmaceutical market
Cavaliere, Alberto
;
Moayedizadeh, Ashin
-
2022
Persistent link: https://www.econbiz.de/10014232582
Saved in:
2
New product diffusion with social attraction and repulsion
Bakshi, Nitin
;
Hosanagar, Kartik
;
Van Den Bulte, Christophe
-
2011
Persistent link: https://www.econbiz.de/10009356632
Saved in:
3
Viral marketing : a large scale field experiment
Toubia, Olivier
;
Stephen, Andrew T.
;
Freud, Aliza
-
2009
Persistent link: https://www.econbiz.de/10003911117
Saved in:
4
Price as a stimulus to thank : the case for willful overpricing
Wathieu, Luc
;
Bertini, Marco
-
2005
Persistent link: https://www.econbiz.de/10003377679
Saved in:
5
Pioneering advantage and product line breadth : do demand, cost and profitability effects differ across consumer and industrial goods?
Boulding, William
(
contributor
); …
-
2004
Persistent link: https://www.econbiz.de/10002808200
Saved in:
6
Sustainable pioneering advantage? : Profit implications of the entry timing decision
Boulding, William
(
contributor
); …
-
2001
-
[Elektronische Ressource], rev. version of 99/31/MKT
Persistent link: https://www.econbiz.de/10001631879
Saved in:
7
Sustainable pioneering advantage? : Profit implications of the entry timing decision
Boulding, William
(
contributor
); …
-
2001
-
[Elektronische Ressource], rev. version of 99/31/MKT
Persistent link: https://www.econbiz.de/10001632579
Saved in:
8
Proliferation under threat of entry : pre-emptive investment or "hopeful monsters"?
Baghdadli, Ihem
-
1998
Persistent link: https://www.econbiz.de/10000994360
Saved in:
9
Von der Öko-Nische zum ökologischen Massenmarkt im Bedürfnisfeld Ernährung : Konzeption eines Forschungsprojektes
Belz, Frank
;
Schneidewind, Uwe
;
Villiger, Alex
; …
-
1997
Persistent link: https://www.econbiz.de/10000972190
Saved in:
10
Market segmentation and the sources of rents from innovation : personal computers in the late 1980s
Bresnahan, Timothy F.
;
Stern, Scott
;
Trajtenberg, Manuel
-
1996
Persistent link: https://www.econbiz.de/10000941930
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