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type_genre:"Article in journal"
~isPartOf:"AMS review : official publication of the Academy of Marketing Science"
~subject:"Konsumentenverhalten"
~type_genre:"Government document"
~type_genre:"Handbook"
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Internationales Marketing
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Kivenzor, Gregory J.
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Merunka, Dwight R.
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AMS review : official publication of the Academy of Marketing Science
Journal of business research : JBR
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Journal of international consumer marketing
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Asia Pacific journal of marketing and logistics
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Journal of retailing and consumer services
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Cross cultural management : an international journal
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International journal of business and emerging markets : IJBEM
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International journal of emerging markets
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Australasian marketing journal
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International business review : the official journal of the European International Business Academy
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Journal of Islamic marketing
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Journal of business ethics : JOBE
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Journal of consumer behaviour : an international research review
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
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Journal of international business studies : JIBS ; an official journal of the Academy of International Business
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Central European business review : CEBR
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European journal of marketing : EJM
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Organizations and markets in emerging economies
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Economic review : journal of economics & business
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European journal of international management : EJIM
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Cultural dynamics and marketing strategies for emerging markets : characterization of group subcultures and consumption preferences
Kivenzor, Gregory J.
- In:
AMS review : official publication of the Academy of …
5
(
2015
)
3/4
,
pp. 142-158
Persistent link: https://www.econbiz.de/10011429362
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2
Reinterpreting cultural priming effects in cross-cultural consumer research
Merunka, Dwight R.
- In:
AMS review : official publication of the Academy of …
3
(
2013
)
4
,
pp. 232-248
Persistent link: https://www.econbiz.de/10010233412
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