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type_genre:"Article in journal"
~isPartOf:"European Sport management quarterly : ESMQ"
~subject:"Event-Marketing"
~subject:"Markenführung"
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Event-Marketing
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Altunsöz, Irmak Hürmeriç
1
Bodet, Guillaume
1
Chanavat, Nicolas
1
Duncan, Mitch J.
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Filo, Kevin
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Hodgetts, Danya
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Huynh, Hung Quang
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European Sport management quarterly : ESMQ
Tourism management : research, policies, practice
30
International journal of event and festival management
24
Journal of travel and tourism marketing
21
International journal of hospitality management
18
Journal of business research : JBR
16
International journal of contemporary hospitality management
15
Tourism management perspectives : TMP
15
Journal of hospitality marketing & management
13
International journal of sport management and marketing : IJSMM
12
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
12
Journal of retailing and consumer services
12
Sport management review
12
Journal of sport management : the official journal of the North American Society of Sport Management
10
The journal of brand management : an international journal
7
Journal of advertising research
6
International journal of advertising : the quarterly review of marketing communications
5
International journal of arts management
5
International journal of retail & distribution management
5
Journal of destination marketing & management
5
Journal of hospitality and tourism insights
5
Journal of marketing management : MM
5
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
5
Journal of vacation marketing : an international journal
5
Tourism analysis : an interdisciplinary tourism & hospitality journal
5
European journal of marketing : EJM
4
International journal of sports marketing & sponsorship
4
Journal of business economics and management
4
Journal of consumer behaviour : an international research review
4
Journal of promotion management : JPM
4
Marketing : ZFP ; journal of research and management
4
Marketing intelligence & planning
4
Scandinavian journal of hospitality and tourism
4
The marketing review
4
Arts marketing : an international journal ; AM
3
Journal of business case studies
3
Journal of food products marketing
3
Journal of nonprofit & public sector marketing
3
Journal of vacation marketing
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Sport, Business and Management : an international journal ; SBM
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ECONIS (ZBW)
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1
"You belonged to something" : exploring how fundraising teams add to the social leverage of events
Filo, Kevin
;
Lock, Daniel
;
Sherry, Emma
;
Huynh, Hung Quang
- In:
European Sport management quarterly : ESMQ
18
(
2018
)
2
,
pp. 216-236
Persistent link: https://www.econbiz.de/10011890894
Saved in:
2
Examining the effect of experiential marketing on behavioral intentions in a festival with a specific sport event
Yazıcı, Tuba
;
Koçak, Settar
;
Altunsöz, Irmak Hürmeriç
- In:
European Sport management quarterly : ESMQ
17
(
2017
)
2
,
pp. 171-192
Persistent link: https://www.econbiz.de/10011754014
Saved in:
3
Exploring sense of community among small-scale sport event volunteers
Kerwin, Shannon
;
Warner, Stacy
;
Walker, Matthew
; …
- In:
European Sport management quarterly : ESMQ
15
(
2015
)
1
,
pp. 77-92
Persistent link: https://www.econbiz.de/10011301892
Saved in:
4
Determinants of business engagement with regional sport events
Mackellar, Joanne
- In:
European Sport management quarterly : ESMQ
15
(
2015
)
1
,
pp. 7-26
Persistent link: https://www.econbiz.de/10011301901
Saved in:
5
Quantitative analysis of sport development event legacy : an examination of the Australian Surf Life Saving Championships
Hodgetts, Danya
;
Duncan, Mitch J.
- In:
European Sport management quarterly : ESMQ
15
(
2015
)
3
,
pp. 364-380
Persistent link: https://www.econbiz.de/10011407114
Saved in:
6
Experiential marketing in sport spectatorship service : a customer perspective
Chanavat, Nicolas
;
Bodet, Guillaume
- In:
European Sport management quarterly : ESMQ
14
(
2014
)
4
,
pp. 323-344
Persistent link: https://www.econbiz.de/10010413306
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