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type_genre:"Article in journal"
~isPartOf:"Journal of marketing"
~person:"Kim, Sungjin"
~subject:"Wohltätigkeit"
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Managing members, donors, and member-donors for effective nonprofit fundraising
Kim, Sungjin
;
Gupta, Sachin
;
Lee, Clarence
- In:
Journal of marketing
85
(
2021
)
3
,
pp. 220-239
Persistent link: https://www.econbiz.de/10012522236
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