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type_genre:"Article in journal"
~isPartOf:"Marketing : ZFP ; journal of research and management"
~subject:"Germany"
~subject:"Preismanagement"
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Marketing : ZFP ; journal of research and management
Jahrbuch der Absatz- und Verbrauchsforschung
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Econometrica : journal of the Econometric Society, an internat. society for the advancement of economic theory in its relation to statistics and mathematics
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European journal of marketing : EJM
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Gewerblicher Rechtsschutz und Urheberrecht : GRUR ; Zeitschrift der Deutschen Vereinigung für Gewerblichen Rechtsschutz und Urheberrecht
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Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
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Planung & Analyse : Zeitschrift für Marktforschung und Marketing
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Der Einfluss der Medien auf die Wirkung emotionaler Werbung : wirkt emotionale Internetwerbung ähnlich wie emotionale Printwerbung? ; Ein internationaler Vergleich in zwei Ländern...
Diehl, Sandra
;
Terlutter, Ralf
- In:
Marketing : ZFP ; journal of research and management
28
(
2006
)
3
,
pp. 155-168
Persistent link: https://www.econbiz.de/10003369181
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