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type_genre:"Article in journal"
~person:"Alarcón, F."
~person:"Albers, Sönke"
~person:"Bodet, Guillaume"
~subject:"Standortmarketing"
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International place branding through sporting events : a British perspective of the 2008 Beijing Olympics
Bodet, Guillaume
;
Lacassagne, Marie-Françoise
- In:
European Sport management quarterly : ESMQ
12
(
2012
)
4
,
pp. 357-374
Persistent link: https://www.econbiz.de/10009618042
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