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type_genre:"Article in journal"
~person:"Ewing, Michael"
~person:"James, J. P."
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Journal of advertising research
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ECONIS (ZBW)
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An examination of television consumption by racial and ethnic audiences in the U.S. : implications for multicultural media planning and media measurement
James, J. P.
;
Lindsey-Warren, Tyrha M.
- In:
Journal of advertising research
59
(
2019
)
1
,
pp. 40-52
Persistent link: https://www.econbiz.de/10012007139
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The good news about television : attitudes aren't getting worse tracking public attitudes toward TV advertising
Ewing, Michael
- In:
Journal of advertising research
53
(
2013
)
1
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pp. 83-89
Persistent link: https://www.econbiz.de/10009745861
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