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type_genre:"Article in journal"
~person:"Podnar, Klement"
~type_genre:"Ratgeber"
~type_genre:"Sammlung"
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Search: subject_exact:"Öffentlichkeitsarbeit"
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Corporate Social Responsibility
8
Corporate social responsibility
8
Public relations
8
Öffentlichkeitsarbeit
8
Communication
4
Kommunikation
4
Corporate reputation
3
Firmenimage
3
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3
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2
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2
CSR
2
Corporate brand
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Markenarchitektur
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Betriebliche Wertschöpfung
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CSR communication
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Corporate brand identification
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Article in journal
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8
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8
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Podnar, Klement
Melewar, T. C.
22
Hussainey, Khaled
18
Zerfaß, Ansgar
15
Coombs, W. Timothy
12
Pang, Augustine
11
Balmer, John M. T.
10
Kim, Sora
10
Patten, Dennis M.
9
Waters, Richard D.
9
Bang, Nguyen
8
Cho, Charles H.
8
Foroudi, Pantea
8
Kitchen, Philip J.
8
Komodromos, Marcos
8
Nielsen, Anne Ellerup
8
Romenti, Stefania
8
Adlmaier-Herbst, Dieter Georg
7
Cormier, Denis
7
Fischer, Thomas M.
7
Ingenhoff, Diana
7
Merkl-Davies, Doris M.
7
Morsing, Mette
7
Ravazzani, Silvia
7
Saxton, Gregory D.
7
Aggarwal, Kirti
6
Bertomeu, Jeremy
6
Bortree, Denise Sevick
6
Claeys, An-Sofie
6
García-Sánchez, Isabel-María
6
Holladay, Sherry J.
6
Johansen, Winni
6
Laufer, Daniel
6
Magnan, Michel
6
Meng, Juan
6
Scott, David Meerman
6
Siano, Alfonso
6
Andersen, Sophie Esmann
5
Bekmeier-Feuerhahn, Sigrid
5
Brennan, Niamh M.
5
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Corporate communications : an international journal
3
Journal of business research : JBR
2
Journal of marketing communications
2
Business ethics : a European review
1
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ECONIS (ZBW)
8
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1
Quo vadis corporate marketing?
Podnar, Klement
;
Balmer, John M.T.
- In:
Journal of business research : JBR
134
(
2021
),
pp. 642-646
Persistent link: https://www.econbiz.de/10012643939
Saved in:
2
Corporate brand orientation : identity, internal images, and corporate identification matters
Balmer, John M.T.
;
Podnar, Klement
- In:
Journal of business research : JBR
134
(
2021
),
pp. 729-737
Persistent link: https://www.econbiz.de/10012643961
Saved in:
3
The communicative stance of CSR : reflections on the value of CSR communication
Golob, Urša
;
Verk, Nataša
;
Nielsen, Anne Ellerup
; …
- In:
Corporate communications : an international journal
22
(
2017
)
2
,
pp. 166-177
Persistent link: https://www.econbiz.de/10011725273
Saved in:
4
Guest editorial: The bad, the ugly and the good: new challenges for CSR communication
Elving, Wim J. L.
;
Golob, Urša
;
Podnar, Klement
; …
- In:
Corporate communications : an international journal
20
(
2015
)
2
,
pp. 118-127
Persistent link: https://www.econbiz.de/10010517067
Saved in:
5
Critical points of CSR-related stakeholder dialogue in practice
Golob, Urša
;
Podnar, Klement
- In:
Business ethics : a European review
23
(
2014
)
3
,
pp. 248-257
Persistent link: https://www.econbiz.de/10010388900
Saved in:
6
CSR communication : que vadis
Golob, Urša
;
Podnar, Klement
;
Elving, Wim J.
;
Nielsen, …
- In:
Corporate communications : an international journal
18
(
2013
)
2
,
pp. 176-192
Persistent link: https://www.econbiz.de/10009748741
Saved in:
7
Special issue: Communicating corporate social responsibility
Podnar, Klement
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003767487
Saved in:
8
Guest editorial : Communicating corporate social responsibility
Podnar, Klement
- In:
Journal of marketing communications
14
(
2008
)
2
,
pp. 75-81
Persistent link: https://www.econbiz.de/10003767492
Saved in:
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