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type_genre:"Aufsatz im Buch"
type_genre:"Fallstudie"
~person:"Bell, Jim"
~subject:"Fuzzy-Set-Theorie"
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"New-wave" global firms : Web 2.0 and SME internationalisation
Bell, Jim
;
Loane, Sharon
- In:
New Developments in Online Marketing
,
(pp. 33-49)
.
2014
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