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type_genre:"Aufsatz im Buch"
~accessRights:"restricted"
~type_genre:"Geschäftsbericht"
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Publishing industry
9
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4
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3
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The Oxford handbook of publishing
3
CSR und Digitalisierung : der digitale Wandel als Chance und Herausforderung für Wirtschaft und Gesellschaft
1
Digital transformation in journalism and news media : media management, media convergence and globalization
1
Entrepreneurship, innovation, and platforms
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Handbook of research on transmedia storytelling, audience engagement, and business strategies
1
IEIS 2021 : Proceedings of 8th International Conference on Industrial Economics System and Industrial Security Engineering
1
Marketing und Sales Automation : Grundlagen - Tools - Umsetzung ; Alles, was Sie wissen müssen
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Sustainable business ; Volume 4
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Verschwimmende Grenzen zwischen Journalismus, Public Relations, Werbung und Marketing : aktuelle Befunde aus Theorie und Praxis
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ECONIS (ZBW)
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Social relationship network within publishing industrial cluster
Liu, Shouxian
;
Gu, Xinyi
- In:
IEIS 2021 : Proceedings of 8th International Conference …
,
(pp. 101-106)
.
2022
Persistent link: https://www.econbiz.de/10013366673
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2
Publishing industry : what is the future of newspapers, magazines, and books?
Daidj, Nabyla
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2020
Persistent link: https://www.econbiz.de/10012059975
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3
The book trailer as a publishing house promotional tool : current situation of publishers in Spain
Jiménez-Marín, Gloria
;
Zambrano, Rodrigo Elías
- In:
Handbook of research on transmedia storytelling, …
,
(pp. 147-160)
.
2020
Persistent link: https://www.econbiz.de/10012234775
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4
Globalization and Publishing
Kovač, Miha
;
Wischenbart, Rüdiger
- In:
The Oxford handbook of publishing
.
2019
Persistent link: https://www.econbiz.de/10012884866
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5
Publishing History
McCleery, Alistair
- In:
The Oxford handbook of publishing
.
2019
Persistent link: https://www.econbiz.de/10012884876
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6
Trade Publishing
Thompson, John B.
- In:
The Oxford handbook of publishing
.
2019
Persistent link: https://www.econbiz.de/10012884881
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7
Glocalizing Charlie Hebdo : an analysis of coverage of the Paris attacks in Kenya's The Friday Bulletin (January 7th-February 28th, 2015)
Masai, Jesse
- In:
Digital transformation in journalism and news media : …
,
(pp. 429-440)
.
2017
Persistent link: https://www.econbiz.de/10011662491
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8
Amazon warrior : how a platform can restructure industry power and ecology
Greve, Henrich R.
;
Song, Seo Yeon
- In:
Entrepreneurship, innovation, and platforms
,
(pp. 299-335)
.
2017
Persistent link: https://www.econbiz.de/10011759829
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9
Digitalisierung, Energieeffizienz und Corporate Social Responsibility
Hellmann, Kai-Uwe
;
Nehm, Florian
;
Grimm, Oliver
- In:
CSR und Digitalisierung : der digitale Wandel als …
,
(pp. 245-256)
.
2017
Persistent link: https://www.econbiz.de/10011732121
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10
Internationalisierung mit Inbound Marketing und Marketing Automation stärken
Herrmann, Torsten
- In:
Marketing und Sales Automation : Grundlagen - Tools - …
,
(pp. 285-292)
.
2017
Persistent link: https://www.econbiz.de/10011669600
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