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type_genre:"Aufsatz im Buch"
~person:"Alavi, Shirin"
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Handbook of research on IoT, digital transformation, and the future of global marketing
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Impact of consumer internet self-efficacy and user friendliness of websites on e-commerce adoption
Alavi, Shirin
;
Ahuja, Vandana
- In:
Handbook of research on IoT, digital transformation, …
,
(pp. 149-163)
.
2021
Persistent link: https://www.econbiz.de/10012816096
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