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type_genre:"Aufsatz im Buch"
~subject:"Online-Marketing"
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Online-Marketing
Auction theory
447
Auktionstheorie
447
Theorie
200
Theory
200
Auction
98
Auktion
96
Experiment
39
Mechanism design
34
Mechanismus-Design-Theorie
34
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33
Agentenbasierte Modellierung
33
Internet marketing
33
E-commerce
32
Electronic Commerce
32
Beschaffung
30
Procurement
30
Search engine
30
Suchmaschine
30
Market mechanism
28
Marktmechanismus
28
Game theory
19
Spieltheorie
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Online auction
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Bargaining theory
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Aufsatz im Buch
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35
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33
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32
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33
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Ghosh, Arpita
5
Abrams, Zoë
3
Mahdian, Mohammad
3
Muthukrishnan, S.
3
Vassilvitskii, Sergei
3
Even-Dar, Eyal
2
Feldman, Jon
2
Försch, Steffen
2
Gonen, Rica
2
Pál, Martin
2
Skiera, Bernd
2
Vorobeychik, Yevgeniy
2
Wortmann, Jennifer
2
Aggarwal, Gagan
1
Ashwinkumar, B. V.
1
Budinich, Michele
1
Chakrabarty, Deeparnab
1
Chakraborty, Sourav
1
Chen, Yiling
1
Codenotti, Bruno
1
Deng, Xiaotie
1
Devanur, Nikhil
1
Gabbard, Ryan
1
Ganchev, Kuzman
1
Geraci, Filippo
1
Giotis, Ioannis
1
Goel, Gagan
1
Goel, Sharad
1
Gomes, Renato
1
Gunadhi, Himawan
1
Heise, Marc
1
Ho, HannJang
1
Immorlica, Nicole
1
Karlin, Anna R.
1
Kearns, Michael
1
Kempe, David
1
Kleinberg, Robert
1
Kulesza, Alex
1
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1
Lahaie, Sébastien
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Internet and network economics : third international workshop, WINE 2007, San Diego, CA, USA, December 12-14, 2007 ; proceedings
14
Internet and network economics : 4th international workshop, WINE 2008, Shanghai, China, December 17-20, 2008 ; proceedings
8
Internet and network economics : 5th international workshop, WINE 2009, Rome, Italy, December 14-18, 2009 ; proceedings
7
Improving decision making in real-time bidding
2
Agent-mediated electronic commerce : designing trading strategies and mechanisms for electronic markets ; AMEC 2011, Taipei, Taiwan, May 2, 2011, and TADA 2011, Barcelona, Spain, July 17, 2011 ; revised selected papers
1
E-commerce and web technologies : 11th international conference, EC-Web 2010, Bilbao, Spain, September 1 - 3, 2010 ; proceedings [of the 11th International Conference on Electronic Commerce and Web Technologies]
1
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ECONIS (ZBW)
33
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1
Hard and soft floors in real-time advertising auctions for online advertisements : impact on publishers' profit
Försch, Steffen
;
Heise, Marc
;
Skiera, Bernd
- In:
Improving decision making in real-time bidding
,
(pp. 14-50)
.
2018
Persistent link: https://www.econbiz.de/10012267655
Saved in:
2
The effect of weather on users' online behavior
Försch, Steffen
;
Skiera, Bernd
- In:
Improving decision making in real-time bidding
,
(pp. 85-116)
.
2018
Persistent link: https://www.econbiz.de/10012267674
Saved in:
3
Analysis of stable prices in non-decreasing sponsored search auction
Tsung, ChenKun
;
Ho, HannJang
;
Lee, SingLing
- In:
Agent-mediated electronic commerce : designing trading …
,
(pp. 102-114)
.
2013
Persistent link: https://www.econbiz.de/10009716323
Saved in:
4
On the benefits of keyword spreading in sponsored search auctions : an experimental analysis
Budinich, Michele
;
Codenotti, Bruno
;
Geraci, Filippo
; …
- In:
E-commerce and web technologies : 11th international …
,
(pp. 158-171)
.
2010
Persistent link: https://www.econbiz.de/10010216766
Saved in:
5
An online multi-unit auction with improved competitive ratio
Chakraborty, Sourav
;
Devanur, Nikhil
- In:
Internet and network economics : 5th international …
,
(pp. 79-88)
.
2009
Persistent link: https://www.econbiz.de/10003928110
Saved in:
6
Externalities in keyword auctions : an empirical and theoretical assessment
Gomes, Renato
;
Immorlica, Nicole
;
Markakis, Evangelos
- In:
Internet and network economics : 5th international …
,
(pp. 172-183)
.
2009
Persistent link: https://www.econbiz.de/10003928147
Saved in:
7
Contract auctions for sponsored search
Goel, Sharad
;
Lahaie, Sébastien
;
Vassilvitskii, Sergei
- In:
Internet and network economics : 5th international …
,
(pp. 196-207)
.
2009
Persistent link: https://www.econbiz.de/10003928158
Saved in:
8
Bidding for representative allocations for display advertising
Ghosh, Arpita
;
McAfee, Preston
;
Papineni, Kishore
; …
- In:
Internet and network economics : 5th international …
,
(pp. 208-219)
.
2009
Persistent link: https://www.econbiz.de/10003928161
Saved in:
9
Mechanism design for complexity-constrained bidders
Kumar, Ravi
;
Mahdian, Mohammad
;
Sayedi, Amin
- In:
Internet and network economics : 5th international …
,
(pp. 513-520)
.
2009
Persistent link: https://www.econbiz.de/10003928390
Saved in:
10
Randomized online algorithms for the buyback problem
Ashwinkumar, B. V.
;
Kleinberg, Robert
- In:
Internet and network economics : 5th international …
,
(pp. 529-536)
.
2009
Persistent link: https://www.econbiz.de/10003928402
Saved in:
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