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type_genre:"Aufsatz im Buch"
~type_genre:"Article in journal"
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Search: subject_exact:"Markenschutz"
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Markenrecht
473
Trademark law
473
Immaterialgüterrechte
124
Intellectual property rights
124
Brand
101
Markenartikel
101
USA
76
United States
76
Brand management
59
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59
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56
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56
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52
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51
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51
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48
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44
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44
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39
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38
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37
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34
trademarks
32
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30
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30
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467
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7
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372
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107
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107
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102
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73
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66
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66
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52
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35
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35
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80
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7
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Block, Jörn
11
Castaldi, Carolina
10
Lopes, Teresa da Silva
8
Petty, Ross D.
8
Flikkema, Meindert
7
Duguid, Paul
6
Fisch, Christian
6
Maskus, Keith E.
6
Sandner, Philipp
6
Wilson, Jeremy M.
5
Chen, Yongmin
4
Drivas, Kyriakos
4
Helmers, Christian
4
Man, Ard-Pieter de
4
Wiltschek, Lothar
4
Casson, Mark
3
Chaudhry, Peggy E.
3
Crass, Dirk
3
Cuccia, Tiziana
3
Giarratana, Marco S.
3
Grady, John
3
Graham, Stuart J. H.
3
Higgins, David M.
3
Knaak, Roland
3
Li, Hai
3
Mercer, John
3
Millot, Valentine
3
Posner, Richard A.
3
Santagata, Walter
3
Vries, Geertjan de
3
Zhang, Jianqiang
3
Zhu, Stuart X.
3
Addor, Felix
2
Aggarwal, Rashmi
2
Agostini, Lara
2
Athreye, Suma
2
Blair, Roger D.
2
Bröcher, Julia
2
Carmona, Mónica
2
Cellini, Roberto
2
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OECD / Directorate for Science, Technology and Industry / Committee on Information, Computer and Communications Policy
1
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IIC : international review of intellectual property and competition law
17
Research policy : policy, management and economic studies of science, technology and innovation
12
Industry and innovation
11
The journal of brand management : an international journal
11
Trademarks and their role in innovation, entrepreneurship and industrial organization
11
The Trademark reporter
10
Trademarks, brands, and competitiveness
10
International journal of intellectual property management : IJIPM
9
Wettbewerb in Recht und Praxis : wrp
9
Business history
8
Business horizons
7
Regional studies : official journal of the Regional Studies Association
7
Gewerblicher Rechtsschutz und Urheberrecht / Internationaler Teil : GRUR ; Zeitschrift der Deutschen Vereinigung für Gewerblichen Rechtsschutz und Urheberrecht
6
Marken im Internet : Herausforderungen und rechtliche Grenzen für das Marketing
6
The journal of world intellectual property
6
Enterprise & society : the international journal of business history
5
Journal of world trade : law, economic policy, public policy
5
Business history review
4
Journal of international business law
4
Marken und Sport : aktuelle Aspekte der Markenführung im Sport und mit Sport
4
Sport marketing quarterly : preferred journal of the Sport Marketing Association
4
The Columbia journal of world business : publ. quarterly by the Columbia University Graduate School of Business
4
Agrarwirtschaft : Zeitschrift für Betriebswirtschaft, Marktforschung und Agrarpolitik
3
Die Betriebswirtschaft : DBW
3
Economics of innovation and new technology
3
International journal of production research
3
International review of law and economics
3
Journal of marketing
3
Management science : journal of the Institute for Operations Research and the Management Sciences
3
Recht der internationalen Wirtschaft : RIW ; Betriebs-Berater international
3
The George Washington journal of international law and economics
3
Amtsblatt der Europäischen Gemeinschaften
2
Brands in the boardroom : key branding issues for senior executives
2
Droit et pratique du commerce international
2
Eastern European journal for regional studies
2
European journal of law and economics
2
European journal of operational research : EJOR
2
European research studies
2
Gewerblicher Rechtsschutz und Urheberrecht : GRUR ; Zeitschrift der Deutschen Vereinigung für Gewerblichen Rechtsschutz und Urheberrecht
2
International journal of economics and business research : IJEBR
2
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ECONIS (ZBW)
474
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11
Trademarks and firm market value : evidence from new trademark-firm linked data in China
Xiao, Yangao
;
Han, Nianchen
;
Li, Rui
;
Ran, Huaqing
; …
- In:
Research policy : policy, management and economic …
53
(
2024
)
2
,
pp. 1-18
Persistent link: https://www.econbiz.de/10014462749
Saved in:
12
Case 17: Bisleri : marketing to manage the counterfeit challenge
Roy, Sanjit
;
Gaganpreet Singh
- In:
Marketing Case Studies in Emerging Markets : …
,
(pp. 233-241)
.
2024
Persistent link: https://www.econbiz.de/10014528185
Saved in:
13
Protection of a famous person's surname in the light of the European Union trade mark regulation
Sitko, Joanna Jowita
- In:
European research studies
24
(
2021
)
2
,
pp. 210-223
Persistent link: https://www.econbiz.de/10012663869
Saved in:
14
The effects of intellectual property on financial integration in the European Union and Moldova Republic
Dadzie, Emmanuel Obed
;
Matei, Ionela Gabriela
- In:
Eastern European journal for regional studies
7
(
2021
)
1
,
pp. 70-91
Persistent link: https://www.econbiz.de/10012631732
Saved in:
15
The discrediting of competing trademarks : between multiple qualification option and qualification impediment
Moraru, Iulian
- In:
Eastern European journal for regional studies
7
(
2021
)
1
,
pp. 200-217
Persistent link: https://www.econbiz.de/10012631742
Saved in:
16
Building an internet-based knowledge ontology for trademark protection
Trappey, Charles V.
;
Chang, Ai-Che
;
Trappey, Amy J. C.
- In:
Journal of global information management
29
(
2021
)
1
,
pp. 123-144
Persistent link: https://www.econbiz.de/10012508120
Saved in:
17
Human capital and trademarks : evidence from higher education expansion in China
Shu, Li
;
Wang, Wei
- In:
Research policy : policy, management and economic …
52
(
2023
)
10
,
pp. 1-13
Persistent link: https://www.econbiz.de/10014470846
Saved in:
18
Industrial design rights and the market value of firms
Andersson, David
;
Ekman, Anton
;
Huila, Anton
;
Tell, Fredrik
- In:
Technological forecasting & social change : an …
196
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014476519
Saved in:
19
Do university trademarks matter? : interaction between university-related apparel style and licensing status
Huang, Xiao
;
Kwon, Wi-suk
- In:
The journal of product & brand management
32
(
2023
)
7
,
pp. 1018-1031
Persistent link: https://www.econbiz.de/10014334393
Saved in:
20
Remedy for trademark infringing domain names and counterfeits
Dhingra, Jayems
- In:
Journal of world trade : law, economic policy, public policy
57
(
2023
)
4
,
pp. 643-662
Persistent link: https://www.econbiz.de/10014372946
Saved in:
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