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type_genre:"Bibliography included"
type_genre:"Glossary included"
~accessRights:"restricted"
~subject:"Multimedia"
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Media management : strategy, business models and case studies
Wirtz, Bernd W.
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2020
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Second edition
Persistent link: https://www.econbiz.de/10012250280
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Medien- und Internetmanagement
Wirtz, Bernd W.
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2016
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9., aktualisierte und überarbeitete Auflage
Persistent link: https://www.econbiz.de/10011412957
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Medien- und Internetmanagement
Wirtz, Bernd W.
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2006
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5., überarbeitete Auflage
Persistent link: https://www.econbiz.de/10013515215
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