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type_genre:"Bibliography included"
~isPartOf:"Betriebswirtschaftliche Forschung und Praxis : BFuP"
~type_genre:"Advisory report"
~type_genre:"Article in journal"
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Search: subject_exact:"Television programme"
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Fernsehprogramm
2
Sport
2
Sportmarketing
2
Sports
2
Sports marketing
2
Television programme
2
Contract
1
Leistungsanreiz
1
Performance incentive
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Sports economics
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Sportökonomik
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German
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Hafkemeyer, Lutz
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Schellhaaß, Horst-Manfred
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Betriebswirtschaftliche Forschung und Praxis : BFuP
The journal of media economics
29
Medienwirtschaft : MW ; Perspektiven der digitalen Transformation
14
Journal of advertising research
13
JMM : the international journal on media management
12
Media-Perspektiven
11
International journal of advertising : the quarterly review of marketing communications
6
International journal of sport finance
6
Journal of advertising : official publication of the American Academy of Advertising
6
Journal of sports economics
6
Prometheus : critical studies in innovation
6
Tourism management : research, policies, practice
6
Economics letters
5
Information economics and policy : IEP
5
Journal of travel and tourism marketing
5
Psychology & marketing
5
Sport management review
5
Applied economics letters
4
Journal of economic behavior & organization : JEBO
4
Journal of promotion management : JPM
4
Kyklos : international review for social sciences
4
The American journal of economics and sociology
4
Applied economics
3
Arts and the market
3
European journal of marketing : EJM
3
International journal of sports marketing & sponsorship
3
International journal on media management : JMM
3
Journal of consumer research : JCR ; an interdisciplinary bimonthly
3
Journal of cultural economics
3
Journal of marketing communications
3
Journal of the European Economic Association
3
Organization : the critical journal of organization, theory and society
3
Sport marketing quarterly : preferred journal of the Sport Marketing Association
3
The B.E. journal of economic analysis & policy
3
The economic journal : the journal of the Royal Economic Society
3
The journal of socio-economics
3
American economic journal : a journal of the American Economic Association
2
Atlantic economic journal : AEJ
2
Europäische Hochschulschriften / 5
2
Hamburger Jahrbuch für Wirtschafts- und Gesellschaftspolitik
2
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ECONIS (ZBW)
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Strategien zur Vermarktung des Sports im Fernsehen
Schellhaaß, Horst-Manfred
- In:
Betriebswirtschaftliche Forschung und Praxis : BFuP
55
(
2003
)
5
,
pp. 513-527
Persistent link: https://www.econbiz.de/10001810007
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2
Selbstdurchsetzende Fernsehverträge für Sportveranstaltungen
Hafkemeyer, Lutz
- In:
Betriebswirtschaftliche Forschung und Praxis : BFuP
55
(
2003
)
5
,
pp. 541-555
Persistent link: https://www.econbiz.de/10001810016
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