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type_genre:"Bibliography included"
~isPartOf:"Understanding digital industry : proceedings of the Conference on Managing Digital Industry, Technology and Entrepreneurship (CoMDITE 2019), July 10-11, 2019, Bandung, Indonesia"
~type_genre:"Case study"
~type_genre:"Konferenzbeitrag"
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Understanding digital industry : proceedings of the Conference on Managing Digital Industry, Technology and Entrepreneurship (CoMDITE 2019), July 10-11, 2019, Bandung, Indonesia
Social Branding : Strategien - Praxisbeispiele - Perspektiven
11
Cases on strategic social media utilization in the nonprofit sector
9
Interdisciplinary management research XVI ; 1
7
Business horizons
6
Handbook of research on integrating social media into strategic marketing
4
International journal of advertising : the quarterly review of marketing communications
4
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
4
Advances in applied economic research : proceedings of the 2016 International Conference on Applied Economics (ICOAE)
3
Brand, Label, and Product Intelligence : Second International Conference, COBLI 2021
3
Conference proceedings trends in business communication 2016
3
Crowdfunding : the corporate era
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Digital and social media marketing : a results-driven approach
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Pervasive advertising
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Advances in National Brand and Private Label Marketing : 10th International Conference, 2023
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Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
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Collaborative innovation networks : latest insights from social innovation, education, and emerging technologies research
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E-marketing ; Vol. 1
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Harvard business review : HBR
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Harvard-Business-Manager : das Wissen der Besten
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International journal of retail & distribution management
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Internet economics
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Journal of promotion management : JPM
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Lehrbuch
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Marken im Internet : Herausforderungen und rechtliche Grenzen für das Marketing
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Neue und innovative Einnahmequellen im Spitzensport : Tagungsband zur 3. Expertentagung „Social Media Marketing im Spitzensport“
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Palgrave pivot
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Premier reference source
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Proceedings of the ENTRENOVA - ENTerprise REsearch InNOVAtion Conference (Online)
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Scientific Annals of Economics and Business
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Adapting to the future : how digitalization shapes sustainable logistics and resilient supply chain management
1
Advanced digital marketing strategies in a data-driven era
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Advances in analytics and applications
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Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
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Advances in marketing, customer relationship management, and e-services (AMCRMES)book series
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Advances in social networking and online communities (ASNOC) book series
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Anspruchsgruppenorientierte Kommunikation : neue Ansätze zu Kunden-, Mitarbeiter- und Unternehmenskommunikation
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Asian journal of business ethics : AJBE
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Best Practice in Marketing : Erfolgsbeispiele zu den vier Kernaufgaben im Marketing
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Optimizing Instagram as a digital marketing channel : a qualitative study at Larnis
Shigeno, Y.
;
Widhaningrat, S. K.
- In:
Understanding digital industry : proceedings of the …
,
(pp. 45-48)
.
2020
Persistent link: https://www.econbiz.de/10012224764
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Sentiment analysis of social media engagement to purchasing intention
Wiliam, A.
;
Sasmoko
;
Kosasih, Wibowo
;
Indrianti, Y.
- In:
Understanding digital industry : proceedings of the …
,
(pp. 362-365)
.
2020
Persistent link: https://www.econbiz.de/10012226597
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