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type_genre:"CD-ROM, DVD"
~person:"Boddewyn, Jean J."
~person:"Malhotra, Naresh K."
~type_genre:"Systematic review"
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Search: subject_exact:"Allgemeine Betriebswirtschaftslehre"
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Evolution and revolution in international management : a topic and a discipline in transition
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ECONIS (ZBW)
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Basic marketing research : a decision-making approach
Malhotra, Naresh K.
;
Peterson, Mark
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2006
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2. ed.
Persistent link: https://www.econbiz.de/10003119627
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Basic marketing research : applications to contemporary issues
Malhotra, Naresh K.
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2002
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Internat. ed
Persistent link: https://www.econbiz.de/10001624740
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International-business research: beyond déjà vu
Boddewyn, Jean J.
;
Iyer, Gopalkrishnan
- In:
Evolution and revolution in international management : …
,
(pp. 161-184)
.
1999
Persistent link: https://www.econbiz.de/10001438077
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