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type_genre:"CD-ROM, DVD"
~subject:"Market research"
~subject:"Theorie"
~type_genre:"Accompanied by computer file"
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Marketing research
McDaniel, Carl D.
;
Gates, Roger
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2010
-
Eighth edition, international student version
Persistent link: https://www.econbiz.de/10003775410
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Basic marketing : a global-managerial approach
Perreault, William D.
;
McCarthy, Edmund Jerome
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2005
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15. ed., internat. ed
Persistent link: https://www.econbiz.de/10001950109
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Essentials of marketing research
Kumar, V.
;
Aaker, David A.
;
Day, George S.
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2002
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2nd ed.
Persistent link: https://www.econbiz.de/10001584595
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