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type_genre:"Case study"
~isPartOf:"Social marketing and behaviour change : models, theory and applications"
~type_genre:"Collection of articles written by one author"
~type_genre:"Sammlung"
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Social Marketing
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Social marketing
5
Hotel industry
1
Hotellerie
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Social change
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Sozialer Wandel
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Sport
1
Sports
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attribution theory
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responsible drinking
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social influence
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Case study
Collection of articles written by one author
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Brennan, Linda
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Bryant, Carol A.
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Courtney, Anita H.
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Fry, Marie-Louise
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Howick, Matt
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Lefebvre, Craig
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Mayer, Alyssa B.
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McDermott, Robert J.
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Previte, Josephine
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Social marketing and behaviour change : models, theory and applications
Fallstudien zum NPO-Management : praktische BWL für Vereine und Sozialeinrichtungen
3
International journal of nonprofit & voluntary sector marketing
3
PR-Kampagnen
3
The evolution of nonprofit marketing
2
Australasian marketing journal
1
Cases on business and management in the MENA region : new trends and opportunities
1
Cases on innovations in educational marketing : transnational and technological strategies
1
DBI-Materialien
1
Dissertations in Economics
1
ECON PhD dissertations
1
Economic studies
1
Handbook of research on effective marketing in contemporary globalism
1
Higher education management and development : compendium for managers
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
International journal of arts management
1
International journal of nonprofit and voluntary sector marketing
1
International review on public and non-profit marketing
1
International review on public and nonprofit marketing : official publication of the International Association on Public and Nonprofit Marketing
1
Internationale Trends in der Markenkommunikation : was Globalisierung, neue Medien und Nachhaltigkeit erfordern
1
Journal of marketing for higher education
1
Journal of marketing management : MM
1
Latin American business review : journal of the Business Association of Latin American Studies (BALAS)
1
Management for professionals
1
Marketing and operations management research
1
Marketing im Sport : Grundlagen und Trends des modernen Sportmarketing
1
Marketing intelligence & planning
1
Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
1
Palgrave advances in behavioral economics
1
Public management review
1
Schriften zum Kultur- und Museumsmanagement
1
Schriften zum innovativen Marketing
1
Sport marketing quarterly : preferred journal of the Sport Marketing Association
1
Springer eBook Collection
1
Stakeholder involvement in social marketing : challenges and approaches to engagement
1
TemaNord
1
The AFP fund development series
1
The Routledge companion to nonprofit marketing
1
The development of critical perspectives in marketing
1
Umweltwirtschaftsforum : uwf ; die betriebswissenschaftlich-ökologisch orientierte Fachzeitschrift
1
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ECONIS (ZBW)
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Case study: a social marketing approach for increasing community coalitions’ adoption of evidence-based policy
Mayer, Alyssa B.
;
Lefebvre, Craig
;
McDermott, Robert J.
; …
- In:
Social marketing and behaviour change : models, theory …
,
(pp. 317-327)
.
2014
Persistent link: https://www.econbiz.de/10010477240
Saved in:
2
Case study: which theory is more effective for predicting hotel guest participation in towel and linen reuse programs, social influence theory or attribution theory?
Wymer, Walter
- In:
Social marketing and behaviour change : models, theory …
,
(pp. 268-275)
.
2014
Persistent link: https://www.econbiz.de/10010477243
Saved in:
3
Case study: ‘Greenwich Get Active’ : mobilising a whole community to get active
Howick, Matt
- In:
Social marketing and behaviour change : models, theory …
,
(pp. 199-207)
.
2014
Persistent link: https://www.econbiz.de/10010477255
Saved in:
4
Case study: meso-macro level theory : DrinkWise ; investing in generational social change
Previte, Josephine
;
Brennan, Linda
;
Scott, John
- In:
Social marketing and behaviour change : models, theory …
,
(pp. 156-175)
.
2014
Persistent link: https://www.econbiz.de/10010477258
Saved in:
5
Case study: Hello sunday morning! : towards ‘practices’ of responsible drinking
Fry, Marie-Louise
- In:
Social marketing and behaviour change : models, theory …
,
(pp. 109-117)
.
2014
Persistent link: https://www.econbiz.de/10010477274
Saved in:
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