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type_genre:"Case study"
~subject:"Supplier relationship management"
~type_genre:"Aufsatz im Buch"
~type_genre:"Fallstudie"
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Supplier relationship management
Verkauf
195
Selling
193
Salespeople
32
Verkaufspersonal
32
Theorie
30
Theory
30
Beziehungsmarketing
24
Relationship marketing
24
Marketing
22
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20
Marketingmanagement
20
Physical distribution
17
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17
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16
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16
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15
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14
Consumer behaviour
12
Konsumentenverhalten
12
USA
12
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12
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11
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11
Lieferantenmanagement
10
B-to-B-Marketing
8
Business-to-business marketing
8
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8
Pricing strategy
8
Lieferkette
7
Supply chain
7
E-commerce
6
Einzelhandel
6
Electronic Commerce
6
Retail trade
6
Business process management
5
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5
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5
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5
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Case study
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7
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Abate-Daga, Enrico
1
Artto, Karlos
1
Barten, Gabriele
1
Finch, John H.
1
Geiger, Susi
1
Gomez Macfarland, Hector
1
Heger, Günther
1
Hinderer, Henning
1
Kujala, Jaakko
1
Levitt, Raymond E.
1
Nerdinger, Friedemann W.
1
Perona, Marco
1
Plötner, Olaf
1
Pousa, Claudio
1
Spekman, Robert E.
1
Turkulainen, Virpi
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International business development : a concise textbook focusing on international B-to-B contexts
2
Cost management in supply chains : with 26 tables
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
Marktorientierte Unternehmensführung : Grundkonzepte, Anwendungen und Lehre ; Festschrift für Hermann Freter zum 60. Geburtstag
1
Marktpsychologie
1
Strategisches Personalmanagement in globalen Unternehmen
1
The Second International Conference on Mobile Business : m>Business 2003 ; [Die Konferenz "m>Business" fand vom 23. bis 24. Juni 2003 in Wien statt]
1
The journal of personal selling & sales management : JPSSM
1
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1
B-to-B sales approaches
Gomez Macfarland, Hector
- In:
International business development : a concise textbook …
,
(pp. 177-195)
.
2021
Persistent link: https://www.econbiz.de/10012606634
Saved in:
2
Digital communication in B-to-B sales
Hinderer, Henning
;
Pousa, Claudio
- In:
International business development : a concise textbook …
,
(pp. 197-222)
.
2021
Persistent link: https://www.econbiz.de/10012606635
Saved in:
3
Organizing in the context of global project-based firm : the case of sales-operations interface
Turkulainen, Virpi
;
Kujala, Jaakko
;
Artto, Karlos
; …
- In:
Industrial marketing management : the international …
42
(
2013
)
2
,
pp. 223-233
Persistent link: https://www.econbiz.de/10009734944
Saved in:
4
Buyer-seller interactions in mature industrial markets : blurring the relational-transactional selling dichotomy
Geiger, Susi
;
Finch, John H.
- In:
The journal of personal selling & sales management : JPSSM
31
(
2011
)
3
,
pp. 255-268
Persistent link: https://www.econbiz.de/10009270843
Saved in:
5
Verkäufer-Käufer-Interaktion
Nerdinger, Friedemann W.
-
2007
Persistent link: https://www.econbiz.de/10003427137
Saved in:
6
Bringing technology to market: trends, cases, solutions
Plötner, Olaf
(
ed.
);
Spekman, Robert E.
(
contributor
)
-
2007
-
1. ed.
Persistent link: https://www.econbiz.de/10003399618
Saved in:
7
Beziehungsmanagement im Vertrieb von industriellen Produktionsanlagen - ein kaufphasensegmentierender Ansatz integrierter Kommunikation
Barten, Gabriele
- In:
Marktorientierte Unternehmensführung : Grundkonzepte, …
,
(pp. 3-33)
.
2004
Persistent link: https://www.econbiz.de/10002063709
Saved in:
8
Innovative business-models for efficient customer focussed Mobile Business: conceptional basics - practical implementation - testimonial, Part II : mobilizing European sales forces...
Abate-Daga, Enrico
- In:
The Second International Conference on Mobile Business …
,
(pp. 565-568)
.
2003
Persistent link: https://www.econbiz.de/10003635448
Saved in:
9
A new customer-oriented methodology to evaluate supply chain lost sales costs due to stockout in consumer goods sectors
Perona, Marco
- In:
Cost management in supply chains : with 26 tables
,
(pp. 289-307)
.
2002
Persistent link: https://www.econbiz.de/10001670076
Saved in:
10
Team Selling im industriellen Anlagengeschäft
Heger, Günther
- In:
Strategisches Personalmanagement in globalen Unternehmen
,
(pp. 239-251)
.
2001
Persistent link: https://www.econbiz.de/10001577833
Saved in:
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