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type_genre:"Collection of articles of several authors"
~person:"Freiling, Jörg"
~person:"Rahman, Hakikur"
~subject:"Business start-up"
~type_genre:"Book section"
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Freiling, Jörg
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Oakey, Raymond P.
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During, Wim
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Dienstleistungsmarketing : Impulse für Forschung und Management ; [Workshop Dienstleistungsmarketing im November 2003]
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ECONIS (ZBW)
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Der Marketingerfolg neu gegründeter Dienstleistungsbetriebe - konzeptionelle Überlegungen und empirische Befunde
Freiling, Jörg
;
Estevão, Maria-José
- In:
Dienstleistungsmarketing : Impulse für Forschung und …
,
(pp. 3-30)
.
2004
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