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type_genre:"Collection of articles of several authors"
~person:"Ndubisi, Nelson Oly"
~subject:"B-to-B-Marketing"
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B-to-B-Marketing
KMU
5
SME
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Entrepreneurship
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Entrepreneurship approach
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Firm performance
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Unternehmenserfolg
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Asia-Pacific region
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Asiatisch-pazifischer Raum
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Beziehungsmarketing
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Business-to-business marketing
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Großunternehmen
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International business cooperation
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International market entry
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Internationale Unternehmenskooperation
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Internationaler Markteintritt
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Kleinstunternehmen
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Large firm
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Lieferantenmanagement
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Marketing management
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Marketingmanagement
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Micro business
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Quality management
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Qualitätsmanagement
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Ndubisi, Nelson Oly
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Industrial marketing management : the international journal for industrial and high-tech firms
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Special issue on industrial marketing strategy and B2B management by SMEs
Ndubisi, Nelson Oly
(
contributor
)
-
2011
Persistent link: https://www.econbiz.de/10008991590
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