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type_genre:"Collection of articles of several authors"
~type_genre:"Case study"
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ECONIS (ZBW)
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McDonald's - ein Lehrstück für strategisches und operatives Marketing
Schneider, Willy
-
2018
Persistent link: https://www.econbiz.de/10011806943
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2
Big food : critical perspectives on the global growth of the food and beverage industry
Williams, Simon N.
(
ed.
);
Nestle, Marion
(
ed.
)
-
2017
-
First issued in paperback
Persistent link: https://www.econbiz.de/10011787500
Saved in:
3
Southern Pizza, Inc. : the case of an innovative franchisee
Lopez, Tará Burnthorne
- In:
Journal of business case studies
4
(
2008
)
9
,
pp. 43-47
Persistent link: https://www.econbiz.de/10003777340
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4
McSpotlight : what's wrong with McDonald's?
In:
The corporate social responsibility reader
,
(pp. 74-76)
.
2008
Persistent link: https://www.econbiz.de/10003683845
Saved in:
5
Fast food/slow food : the cultural economy of the global food system
Wilk, Richard R.
(
ed.
)
-
2006
Persistent link: https://www.econbiz.de/10003301638
Saved in:
6
Der Verbraucher im Zeitstress: Bremse oder Motor des Konsums? : Jahrestagung 2004 des GfK-Nürnberg e.V. [vom 9. Juli 2004 in der Meistersingerhalle Nürnberg]
Wildner, Raimund
(
revision
)
-
2004
Persistent link: https://www.econbiz.de/10014311862
Saved in:
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