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type_genre:"Collection of articles written by one author"
~person:"Forker, Olan D."
~type_genre:"Graue Literatur"
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Search: subject_exact:"Marketing-Kommunikation"
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Advertising
3
Marketing management
3
Marketingmanagement
3
Milchmarkt
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Milk market
3
Werbung
3
Farm management
2
Landwirtschaftliche Betriebslehre
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1984-1990
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1986-1992
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Imperfect competition
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Collection of articles written by one author
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Forker, Olan D.
Meffert, Heribert
18
Drees, Norbert
16
Sheth, Jagdish N.
14
Backhaus, Klaus
12
Fritz, Wolfgang
12
Nufer, Gerd
12
Kaiser, Harry M.
11
Wiedmann, Klaus-Peter
10
Albers, Sönke
9
Bauer, Hans H.
9
Huber, Frank
9
Homburg, Christian
7
Kirchgeorg, Manfred
7
Brem, E.
5
Burmann, Christoph
5
Franses, Philip Hans
5
Simon, Hermann
5
Smith, N. Craig
5
Varadarajan, Rajan
5
Boulding, William
4
Chandon, Pierre
4
Kay, Rosemarie
4
Kranzusch, Peter
4
Ormrod, Robert P.
4
Soberman, David A.
4
Spiller, Achim
4
Suprinovič, Olga
4
Söderlund, Magnus
4
Wind, Yoram
4
Anderson, Kym
3
Appelmann, Eva
3
Bartling, Björn
3
Chadraba, Petr
3
Christen, Markus
3
Damania, Richard
3
Eagle, Lynne C.
3
Fehr, Ernst
3
Fok, Dennis
3
Gatignon, Hubert A.
3
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Cornell University / Department of Agricultural Economics
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NICPRE / National Institute for Commodity Promotion Research and Evaluation
1
RB / Department of Agricultural, Resource, and Managerial Economics, College of Agriculture and Life Sciences, Cornell University
1
Research bulletin / Department of Agricultural, Resource, and Managerial Economics, College of Agriculture and Life Sciences, Cornell University
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ECONIS (ZBW)
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Generic advertising wearout : the case of the New York City fluid milk campaign
Reberte, Carlos
;
Kaiser, Harry M.
;
Lenz, John E.
; …
-
1996
Persistent link: https://www.econbiz.de/10000935077
Saved in:
2
Analysis of generic dairy advertising scenarios on retail, wholesale, and farm milk markets
Kaiser, Harry M.
;
Forker, Olan D.
-
1993
Persistent link: https://www.econbiz.de/10000862748
Saved in:
3
Evaluating US generic milk advertising effectiveness using an imperfect competition model
Suzuki, Nobuhiro
;
Kaiser, Harry M.
;
Lenz, John E.
; …
-
1993
Persistent link: https://www.econbiz.de/10000973195
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