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type_genre:"Fallstudie"
~isPartOf:"Electronic commerce & digital markets : ecm"
~subject:"Advertising effects"
~type_genre:"Hochschulschrift"
~type_genre:"Mehrbändiges Werk"
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Multi-screen behavior : implications on media usage and advertising effectiveness
Hoeck, Lena
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2019
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1st edition
Persistent link: https://www.econbiz.de/10012126072
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