//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
type_genre:"Fallstudie"
~person:"Davou, Konstantina"
~person:"Fairley, Sheranne"
~type_genre:"Glossary included"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Experience marketing"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Event marketing
2
Event-Marketing
2
Sportmarketing
2
Sports marketing
2
Athen
1
Athens
1
Australia
1
Australien
1
Automotive industry
1
Ball game
1
Ballsport
1
Big event
1
Emotion
1
Großveranstaltung
1
Kfz-Industrie
1
South Korea
1
Sponsoring
1
Sponsorship
1
Sport
1
Sports
1
Südkorea
1
more ...
less ...
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Fallstudie
Glossary included
Article in journal
11
Aufsatz in Zeitschrift
11
Case study
2
Language
All
English
2
Author
All
Davou, Konstantina
Fairley, Sheranne
Beech, John
2
Beverland, Michael B.
2
Colley, Marcel
2
Eisermann, Uwe
2
Kaiser, Sebastian
2
Kaspar, Robert
2
Löffler, Denny
2
Olberding, Julie Cencula
2
Winnen, Lothar
2
Wrobel, Alexander
2
Addeo, Felice
1
Alexander, Bethan
1
Alonso, Abel Duarte
1
Bagusat, Ariane
1
Bain, Jessie Kaitlin
1
Batt, Verena
1
Baumgartner, Günter
1
Becker, Marco
1
Bellelli, Piera
1
Bergner, Nele Marisa von
1
Bharwani, Sonia
1
Biebrach, Carolin
1
Bruhn, Manfred
1
Bühler, André
1
Cai, Liping A.
1
Canali, Silvia
1
Carneiro, Maria João
1
Carù, Antonella
1
Chadwick, Simon
1
Chung, Kevin Y. C.
1
Cobb, Steven A.
1
Cova, Bernard
1
Cudny, Waldemar
1
D'Angella, Francesca
1
Davidson, Rob
1
Derdenger, Timothy P.
1
Dillon, Katie
1
Drees, Norbert
1
more ...
less ...
Published in...
All
International journal of sport management and marketing : IJSMM
1
Sport management review
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
Relevance
Date (newest first)
Date (oldest first)
1
The Kia Amateur Australian Open : lessons for sponsor activation and event management
Fairley, Sheranne
;
Tyler, B. David
- In:
Sport management review
14
(
2011
)
1
,
pp. 25-32
Persistent link: https://www.econbiz.de/10008859165
Saved in:
2
Emotional engagement and experiential marketing : a case study of the Athens Olympic Games
Davou, Konstantina
;
Thwaites, Des
;
Chadwick, Simon
- In:
International journal of sport management and marketing …
4
(
2008
)
1
,
pp. 102-122
Persistent link: https://www.econbiz.de/10003733492
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->