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type_genre:"Fallstudie"
~source:"econis"
~subject:"Markenartikel"
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Cases on branding strategies and product development : successes and pitfalls
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Building and development of dairy "Dana" brand
Milović, Boris
- In:
Cases on branding strategies and product development : …
,
(pp. 132-164)
.
2015
Persistent link: https://www.econbiz.de/10010504645
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