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type_genre:"Fallstudie"
~subject:"Data warehouse"
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Tesco Stores Limited : the IDM Business Performance Awards 2006, Silver Award Winner and Innovation Winner Campaign ; Tesco Clubcard - simpler and more rewarding
Boothby, Kate
- In:
Journal of direct, data and digital marketing practice …
9
(
2007/08
)
2
,
pp. 191-197
Persistent link: https://www.econbiz.de/10003588158
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