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type_genre:"Firmeninformation"
~isPartOf:"Journal of marketing communications"
~person:"Japutra, Arnold"
~person:"Podnar, Klement"
~type_genre:"Article in journal"
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An investigation of the corporate identity construct in China : managerial evidence from the high technology industry
Bang, Nguyen
;
Melewar, T. C.
;
Japutra, Arnold
;
Han, Sung Ho
- In:
Journal of marketing communications
24
(
2018
)
8
,
pp. 779-800
Persistent link: https://www.econbiz.de/10011976100
Saved in:
2
Special issue: Communicating corporate social responsibility
Podnar, Klement
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003767487
Saved in:
3
Guest editorial : Communicating corporate social responsibility
Podnar, Klement
- In:
Journal of marketing communications
14
(
2008
)
2
,
pp. 75-81
Persistent link: https://www.econbiz.de/10003767492
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