//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
type_genre:"Glossar enthalten"
~subject:"Customer value"
~type_genre:"Case study"
~type_genre:"Conference proceedings"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Irreführende Werbung"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Customer value
Advertising regulation
8
Werbebeschränkung
8
USA
3
United States
3
Consumer behaviour
2
Deutschland
2
Germany
2
Konsumentenverhalten
2
Tabakindustrie
2
Tobacco industry
2
00.05.1989
1
Advertising
1
Advertising industry
1
Beziehungsmarketing
1
Brand management
1
Broadcasting finance
1
Business ethics
1
Canada
1
Cigarette industry
1
Communication media
1
Competition policy
1
Computer-assisted marketing
1
Confidence
1
Consumer protection
1
Corporate Social Responsibility
1
Corporate social responsibility
1
Crowdfunding
1
Customer acquisition
1
Direct marketing
1
Direktmarketing
1
Familienunternehmen
1
Family business
1
Freedom of expression
1
Fundraising
1
Gesundheitsrisiko
1
Health risk
1
IT-gestütztes Marketing
1
Journalism
1
Journalismus
1
more ...
less ...
Type of publication
All
Book / Working Paper
1
Type of publication (narrower categories)
All
Glossar enthalten
Case study
Conference proceedings
Fallstudie
1
Glossary included
1
Lehrbuch
1
Textbook
1
Language
All
German
1
Author
All
Kreutzer, Ralf T.
1
Siegert, Michael
1
Published in...
All
Lehrbuch
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Praxisorientiertes Dialog-Marketing : Konzepte, Instrumente, Fallbeispiele
Kreutzer, Ralf T.
-
2009
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003516914
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->