//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
type_genre:"Glossary included"
~subject:"Advertising"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Werbeverbot"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Advertising
Advertising regulation
2
Werbebeschränkung
2
Advertising industry
1
Beziehungsmarketing
1
Computer-assisted marketing
1
Customer acquisition
1
Customer value
1
Deutschland
1
Direct marketing
1
Direktmarketing
1
Germany
1
IT-gestütztes Marketing
1
Kundengewinnung
1
Kundenwert
1
Relationship marketing
1
USA
1
United States
1
Werbewirtschaft
1
Werbung
1
more ...
less ...
Type of publication
All
Book / Working Paper
1
Type of publication (narrower categories)
All
Glossary included
Article in journal
88
Aufsatz in Zeitschrift
88
Graue Literatur
21
Non-commercial literature
21
Arbeitspapier
14
Working Paper
14
Aufsatz im Buch
10
Book section
10
Collection of articles of several authors
5
Sammelwerk
5
Aufsatzsammlung
2
Handbook
2
Handbuch
2
Hochschulschrift
2
Reprint
2
Thesis
2
Advisory report
1
Bibliografie enthalten
1
Bibliography included
1
Conference paper
1
Glossar enthalten
1
Gutachten
1
Konferenzbeitrag
1
Lehrbuch
1
Textbook
1
more ...
less ...
Language
All
English
1
Author
All
Arens, William F.
1
Schaefer, David H.
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Essentials of contemporary advertising
Arens, William F.
;
Schaefer, David H.
-
2007
Persistent link: https://www.econbiz.de/10003189623
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->