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~type_genre:"Reprint"
~type_genre:"Sammelwerk"
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Search: subject_exact:"Absatzmarketing"
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Kotler, Philip
26
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12
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11
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Meissner, Hans Günther
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Olbrich, Rainer
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Reinecke, Sven
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Semerkova, L. N.
4
Wang, Yonggui
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Alʹbekov, A. U.
3
Assael, Henry
3
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3
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American Marketing Association
18
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6
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5
Belorusskij Gosudarstvennyj Ekonomičeskij Universitet <Minsk>
4
Information Resources Management Association
4
Springer Fachmedien Wiesbaden
4
Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
4
Fördergesellschaft Marketing e.V. an der Ludwig-Maximilians-Universität München
3
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3
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3
Kyi͏̈vs'kyj nacional'nyj torhovel'no-ekonomičnyj universytet
3
Obščestvo Znanie Rossii
3
Penzenskij gosudarstvennyj pedagogičeskij universitet im. V.G. Belinskogo / Fakulʹtet ėkonomiki, menedžmenta i informatiki
3
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3
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3
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2
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2
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2
International Conference on Relationship Marketing <9, 2009, Berlin>
2
Michigan State University
2
Nižegorodskij Gosudarstvennyj Techničeskij Universitet
2
Nižegorodskij Obrazovatel'nyj Konsorcium
2
Nürnberger Akademie für Absatzwirtschaft
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2
Samarskij gosudarstvennyj techničeskij universitet
2
School of Management Studies <Allahabad>
2
World Marketing Congress <19., 2016, Paris>
2
ATAG Ernst & Young AG <Zürich>
1
Academic Foundation <Delhi>
1
Academy for Health Services Marketing <Chicago, Ill.>
1
Academy of Marketing Science
1
Academy of Marketing Science / Annual Conference <2003, Washington, DC>
1
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Legends in marketing
20
Premier reference source
11
Acta Universitatis Lodziensis / Folia oeconomica
8
Arbeitspapier / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
8
Schriftenreihe Schwerpunkt Marketing / Arbeitspapier
8
History of marketing thought ; Volume 3
7
Journal of marketing management : MM
7
Marketing intelligence & planning
7
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
6
European journal of marketing : EJM
6
Marketing strategy organization and implementation
6
Zeszyty naukowe
6
Evolving and emerging issues in marketing strategy
5
Journal of business research : JBR
5
SAGE library in marketing
5
Zeszyty naukowe / Akademia Ekonomiczna w Poznaniu
5
Edward Elgar E-Book Archive
4
Erfurter Hefte zum angewandten Marketing
4
International journal of technology marketing : IJTMkt
4
Journal of macromarketing : examining the interactions among markets, marketing, and society
4
Marketing, ethics and society : critical reflections
4
Prace naukowe Akademii Ekonomicznej Imienia Oskara Langego we Wrocławiu
4
Proceedings series / American Marketing Association
4
Psychology & marketing
4
Schriftenreihe des Lehrstuhls für Marketing, Universität Dortmund
4
Sozialökonomische Texte : Diskussionsbeiträge
4
Sozialökonomischer Text
4
The development of critical perspectives in marketing
4
Europäische Kulturen in der Wirtschaftskommunikation
3
GDI-Schriften / Gottlieb-Duttweiler-Institut
3
Journal of financial services marketing : JFSM
3
Journal of research in marketing and entrepreneurship : JRME
3
Journal of the Academy of Marketing Science
3
Legends in consumer behavior
3
Lehrbuch
3
Macromarketing - a global focus ; Vol. 1
3
Macromarketing - a global focus ; Vol. 4
3
Major theoretical debates and contemporary issues in marketing theory
3
Marketingforschung aktuell
3
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ECONIS (ZBW)
1,110
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1
Marketing : eine Einführung in die marktorientierte Unternehmensführung : mit 58 Übungsaufgaben und Lösungshinweisen
Olbrich, Rainer
-
2022
-
3., vollständig überarbeitete und erweiterte Auflage
Persistent link: https://www.econbiz.de/10012807106
Saved in:
2
The brand management of platform-based firms : attracting and managing external service providers
Richthofen, Georg Hubert Gotthard <Freiherr von>
-
2019
Persistent link: https://www.econbiz.de/10012170820
Saved in:
3
"Leadership, innovativeness and entrepreneurship in a sustainable economy" : ICoM 2018, 8th International Conference on Management : book of proceedings
Bylok, Felicjan
(
ed.
);
Albrychiewicz-Słocińska, Anna
(
ed.
)
-
International Conference on Management "Leadership, …
-
2018
Persistent link: https://www.econbiz.de/10012155142
Saved in:
4
Three essays on new challenges and opportunities for marketing in an evolving technological environment
Heß, Nicole Jasmin
-
2018
Persistent link: https://www.econbiz.de/10011879492
Saved in:
5
Marketing
Oflazoglu, Sonyel
(
ed.
)
-
2018
Persistent link: https://www.econbiz.de/10011936740
Saved in:
6
Improving marketing strategies for private label products
Arslan, Yusuf
-
2020
Persistent link: https://www.econbiz.de/10012035820
Saved in:
7
Coffee consumption and industry strategies in Brazil
Almeida, Luciana Florêncio de
(
ed.
); …
-
2020
Persistent link: https://www.econbiz.de/10012064991
Saved in:
8
Sustainable innovation : trends in marketing and management
Arora, Anshu
(
ed., contributor
); …
-
2020
Persistent link: https://www.econbiz.de/10012113826
Saved in:
9
The manager of the XXI century : a challenge for the leaders enterprises, organizations and regions
Czyżewska, Karolina
(
ed.
);
Górska, Dominika
(
ed.
)
-
2016
Persistent link: https://www.econbiz.de/10011857070
Saved in:
10
Erfolgreiche Zuweiserkommunikation : 2. DGFM-Forum 2014, Essen, 23. Oktober 2014
Thielscher, Christian
(
contributor
)
-
2015
Persistent link: https://www.econbiz.de/10011284483
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