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type_genre:"Graue Literatur"
~isPartOf:"Reihe: Management-Know-how / M : praxisnah und aktuell"
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Mehrwertorientierte Gestaltung von Mobile Ticketing
Bauer, Hans H.
;
Reichardt, Tina
;
Tränka, Eva
-
2006
Persistent link: https://www.econbiz.de/10003287093
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Effective mobile marketing : eine empirische Untersuchung
Bauer, Hans H.
;
Lippert, Ingo
;
Reichardt, Tina
; …
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2005
Persistent link: https://www.econbiz.de/10013430128
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