//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
type_genre:"Hochschulschrift"
~subject:"Product placement"
~subject:"Television programme"
~subject:"Theorie"
~type_genre:"Article in journal"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Film production"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Product placement
Television programme
Theorie
Filmwirtschaft
1,041
Film industry
1,034
USA
225
United States
224
Consumer behaviour
160
Konsumentenverhalten
160
Kino
151
Movie theatre
151
Film
111
Filmproduktion
82
Deutschland
76
Film production
73
Germany
72
Theory
68
Welt
62
World
62
Social Web
53
Social web
53
Advertising effects
51
Werbewirkung
51
Creative industries
48
Kreativsektor
48
Viral marketing
45
Virales Marketing
45
China
41
Brand management
40
Markenführung
40
Großbritannien
36
Tourism
36
Tourismus
36
United Kingdom
36
Creativity
35
Kreativität
35
Product Placement
35
Holiday behaviour
33
Urlaubsverhalten
33
Internet marketing
32
Online-Marketing
32
more ...
less ...
Online availability
All
Undetermined
40
Free
4
Type of publication
All
Article
101
Book / Working Paper
27
Type of publication (narrower categories)
All
Hochschulschrift
Article in journal
Aufsatz in Zeitschrift
101
Aufsatz im Buch
31
Book section
31
Graue Literatur
25
Non-commercial literature
25
Thesis
25
Arbeitspapier
15
Working Paper
15
Collection of articles of several authors
7
Sammelwerk
7
Aufsatzsammlung
5
Collection of articles written by one author
3
Sammlung
3
Bibliografie enthalten
2
Bibliography included
2
Handbook
2
Handbuch
2
Advisory report
1
Conference paper
1
Conference proceedings
1
Gutachten
1
Konferenzbeitrag
1
Konferenzschrift
1
Lehrbuch
1
Textbook
1
more ...
less ...
Language
All
English
101
German
26
French
1
Author
All
Chen, Huan
4
Dördrechter, Nikolai
3
Frank, Björn
3
Hennig-Thurau, Thorsten
3
Walls, W. David
3
Wang, Ye
3
Adilov, Nodir
2
Chan, Fanny Fong Yee
2
Chisholm, Darlene C.
2
De Vany, Arthur
2
Dens, Nathalie
2
Eliashberg, Jehoshua
2
Fuchs, Stefan
2
Ha, Kyoungnam
2
Kim, Sangkyun
2
Kureshi, Sonal
2
Lowe, Ben
2
Luo, Hong
2
Martin, Hugh J.
2
Meyer, Jeffrey
2
Opitz, Christian
2
Pelsmacker, Patrick de
2
Petrovici, Dan
2
Picker, Günther
2
Song, Reo
2
Sood, Vandana
2
Srivastava, Rajesh
2
Weinberg, Charles B.
2
Will, Andreas
2
Acheson, A. L. Keith
1
Adjamah, Kossi
1
Agarwal, P. K.
1
Ahmadi, Reza H.
1
Ai, Qi
1
Altmeppen, Klaus-Dieter
1
Arasu Balasubramaniam, Senthil
1
Asche, Florian
1
Assaker, Guy
1
Avramova, Yana R.
1
Bagella, Michele
1
more ...
less ...
Institution
All
Springer Fachmedien Wiesbaden
1
Zeppelin Universität
1
Published in...
All
Journal of promotion management : JPM
6
The journal of media economics
5
Journal of cultural economics
4
Management science : journal of the Institute for Operations Research and the Management Sciences
4
Journal of travel and tourism marketing
3
The American journal of economics and sociology
3
Applied economics letters
2
Betriebswirtschaftliche Forschungsergebnisse
2
European journal of marketing : EJM
2
Gabler Edition Wissenschaft / Markt- und Unternehmensentwicklung
2
Information economics and policy : IEP
2
International journal of advertising : the quarterly review of marketing communications
2
International journal of advertising : the review of marketing communications
2
Journal of business research : JBR
2
Journal of media business studies
2
Medienwirtschaft : MW ; Perspektiven der digitalen Transformation
2
Tourism management : research, policies, practice
2
Akademische Abhandlungen zu den Wirtschaftswissenschaften
1
Australasian marketing journal
1
British journal of industrial relations : BJIR ; an international journal of employment relations
1
DUV : Wirtschaftswissenschaft
1
Economic inquiry : journal of the Western Economic Association International
1
Economics letters
1
Employee relations
1
Europäische Hochschulschriften / 2
1
Europäische Hochschulschriften / 5
1
Film, Fernsehen, Medienkultur
1
Gabler Edition Wissenschaft
1
Global economic review
1
Global studies
1
Hitotsubashi journal of economics
1
IMA journal of management mathematics
1
International journal of arts management
1
International journal of management & transformation : ... annual edition
1
International journal of market research
1
International journal of networking and virtual organisations : IJNVO
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
International marketing review
1
International organization : IO
1
International tax & business lawyer
1
more ...
less ...
Source
All
ECONIS (ZBW)
128
Showing
1
-
10
of
128
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Price signalling differentiated experience goods : are uniform movie prices a puzzle?
Park, In-Uck
;
Song, Joon
- In:
The Korean economic review
37
(
2021
)
1
,
pp. 85-113
Persistent link: https://www.econbiz.de/10013419150
Saved in:
2
Optimisation of UCB algorithm based on cultural content orientation of film and television in the digital era
Li, Bin
- In:
International journal of networking and virtual …
28
(
2023
)
2/4
,
pp. 265-280
Persistent link: https://www.econbiz.de/10014436404
Saved in:
3
How state influence on project work organization both drives and mitigates gendered precarity in cultural and creative industries
Pulignano, Valeria
;
Dean, Deborah
;
Domecka, Markieta
; …
- In:
British journal of industrial relations : BJIR ; an …
61
(
2023
)
2
,
pp. 313-335
Persistent link: https://www.econbiz.de/10014308527
Saved in:
4
Product placement in Chinese cinema : from resistance to acceptance : 1999-2009
Ai, Qi
;
Dong, Yinan
- In:
Journal of macromarketing
43
(
2023
)
2
,
pp. 154-170
Persistent link: https://www.econbiz.de/10014294175
Saved in:
5
Far from "Fauda" : creators with disabilities in an established-outsider figuration in the Israeli film and television industries
Kuna, Shani
- In:
Employee relations
45
(
2023
)
1
,
pp. 69-89
Persistent link: https://www.econbiz.de/10013530791
Saved in:
6
Strategien nationaler Produzenten gegenüber dominanten internationalen Wettbewerbern : eine theoretische und empirische Analyse in der globalen Filmindustrie
Gruninger, Frédéric Hugo
-
2020
Persistent link: https://www.econbiz.de/10012621346
Saved in:
7
The effect of movie and television placements
Sharma, Abhinav
;
Nicolau, Juan Luis
;
Más Ruiz, …
- In:
Tourism management : research, policies, practice
91
(
2022
),
pp. 1-8
Persistent link: https://www.econbiz.de/10013271612
Saved in:
8
(Re)visiting Game of Thrones : film-induced tourism and television fiction
Gómez-Morales, Beatriz
;
Nieto Ferrando, Jorge
; …
- In:
Journal of travel and tourism marketing
39
(
2022
)
1
,
pp. 73-86
Persistent link: https://www.econbiz.de/10013178079
Saved in:
9
Exclusive content and platform competition in Latin America
Cuntz, Alexander
;
Bergquist, Kyle
- In:
Information economics and policy : IEP
60
(
2022
),
pp. 1-19
Persistent link: https://www.econbiz.de/10013426761
Saved in:
10
Judgment aggregation in creative production : evidence from the movie industry
Luo, Hong
;
Macher, Jeffrey T.
;
Wahlen, Michael
- In:
Management science : journal of the Institute for …
67
(
2021
)
10
,
pp. 6358-6377
Persistent link: https://www.econbiz.de/10012666148
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->