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type_genre:"Marktinformation"
~isPartOf:"Working papers / Institute for Strategy and Business Economics, University of Zurich"
~subject:"Commercial television"
~type_genre:"Graue Literatur"
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The effects of introducing advertising in pay tv: a model of asymmetric competition between pay TV and free TV
Dietl, Helmut
(
contributor
);
Lang, Markus
(
contributor
); …
-
2011
Persistent link: https://www.econbiz.de/10009489257
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