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type_genre:"Reprint"
~isPartOf:"The Harvard business review paperback series"
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China
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Cultural identity
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International market
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International market entry
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International marketing
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Internationaler Markt
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Internationaler Markteintritt
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Internationales Marketing
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The Harvard business review paperback series
International marketing ; Vol. 1
12
International marketing ; Vol. 2
12
International marketing ; Vol. 3
8
Cross-cultural and critical perspectives on brands
7
Rapid internationalization and international new ventures
3
Small business exporting: adoption of innovation
3
Legends in marketing
2
Macromarketing - a global focus ; Vol. 4
2
Major theoretical debates and contemporary issues in marketing theory
2
Brand management ; Vol. 1
1
Brand management ; Vol. 2
1
Corporate brand and corporate reputation
1
Critical perspectives on business and management
1
Ethics, environment and social impacts
1
Future directions
1
Global-local consumption
1
Ideas with impact
1
International entrepreneurship
1
International management of research and development
1
Macromarketing - a global focus ; Vol. 2
1
Measuring and managing brands
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Michael Porter ; Vol. 4
1
Routledge library editions / International business
1
Sage library in business and management
1
Strategy and globalization ; Vol. 1
1
Strategy and globalization ; Vol. 2
1
The Harvard business review classics series
1
The development of critical perspectives in marketing
1
The impact of theory on representations of the consumer and the marketing organisation
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The nature and scope of marketing research
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Harvard business review on doing business in China
2005
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[Reprint]
Persistent link: https://www.econbiz.de/10003191221
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