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~subject:"Consumer behaviour"
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The impact of theory on representations of the consumer and the marketing organisation
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Consumer culture theory (CCT) : twenty years of research
Arnould, Erich J.
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Thompson, Craig J.
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2008
Persistent link: https://www.econbiz.de/10003611237
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Consumer culture and the culture of poverty : implications for marketing theory and practice
Hill, Ronald Paul
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2008
Persistent link: https://www.econbiz.de/10003611239
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