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type_genre:"Sammelwerk"
~institution:"Deutsche Gesellschaft für Verbandsmanagement"
~institution:"Fachverband Informationstechnik"
~subject:"Marketing"
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Fachverband Informationstechnik
Forum Verbandsmarketing <2., 2009, Düsseldorf>
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Praxishandbuch Verbandsmarketing : Grundlagen, Projektstudien, Fallbeispiele ; [basiert im Wesentlichen auf den Vorträgen und Workshopbeiträgen der Fachtagung "Forum Verbandsmarket...
Lietzau, Wolfgang
(
ed.
);
Weidner, Lutz E.
(
contributor
)
-
2009
-
1. Aufl.
Persistent link: https://www.econbiz.de/10011380019
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