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type_genre:"Sammelwerk"
~isPartOf:"School of Economics working papers / The University of Adelaide, School of Economics"
~subject:"Advertising effects"
~type_genre:"Non-commercial literature"
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Are consumers fooled by discounts? : an experimental test in a consumer search environment
Bayer, Ralph-C.
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Ke, Changxia
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2010
Persistent link: https://www.econbiz.de/10008667540
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Discounts and consumer search behavior : the role of framing
Bayer, Ralph-C.
;
Ke, Changxia
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2010
Persistent link: https://www.econbiz.de/10008667543
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