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type_genre:"Working Paper"
~person:"Gopal, Anand"
~person:"Kuester, Sabine"
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Fertigungsprogramm
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Master production schedule
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Product differentiation
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Produktdifferenzierung
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Arbeitsproduktivität
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Automotive industry
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Gopal, Anand
Kuester, Sabine
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Hałaburda, Hanna
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Neary, J. Peter
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Faculty & research / Insead : working paper series
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Reihe: Wissenschaftliche Arbeitspapiere / W / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
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ECONIS (ZBW)
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The impact of new product introduction on plant production in the North American automotive industry
Gopal, Anand
;
Goyal, Manu
;
Reindorp, Matthew
; …
-
2012
-
Rev. vers. of 2011/14/TOM
Persistent link: https://www.econbiz.de/10009625637
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The impact of new product introduction on plant productivity in the North American automotive industry
Gopal, Anand
;
Goyal, Manu
;
Netessine, Serguei
; …
-
2011
Persistent link: https://www.econbiz.de/10008901899
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3
Wie verhindern Sie negative Kundenreaktionen bei Produkteliminationen? : die Rolle der Kommunikation im Produktlinienmanagement
Kuester, Sabine
;
Buys, Sebastian Alexander
;
Klein, Katharina
-
2011
Persistent link: https://www.econbiz.de/10009126376
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4
Customer confusion : wie Produktvielfalt dem Unternehmen schaden kann
Kuester, Sabine
;
Buys, Sebastian
-
2009
Persistent link: https://www.econbiz.de/10003932846
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