Carvalho, Luisa - Centro de Estudos e Formação Avançada em Gestão e … - 2011
The objectives of this paper are twofold – first we discuss innovation in the service sector, especially in tourism. Secondly, we apply the diagnostic test of the integrated model of innovation (Sarkar 2005, 2007) to present the results of an empirical study applied to tourism in a small open...