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~accessRights:"free"
~isPartOf:"Journal of economics & management strategy : JEMS"
~subject:"Schnelldrehende Konsumgüter"
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Schnelldrehende Konsumgüter
Fast moving consumer goods
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Trade spends and profitability of promotions
Sinitsyn, Maxim
- In:
Journal of economics & management strategy : JEMS
32
(
2023
)
4
,
pp. 811-826
Persistent link: https://www.econbiz.de/10014430979
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