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~isPartOf:"Journal of risk and financial management : JRFM"
~person:"Crosthwaite, Cheryl"
~source:"econis"
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Minimising risk : the application of Kotter's change management model on
customer
relationship
management
systems : a case study
Sittrop, Danny
;
Crosthwaite, Cheryl
- In:
Journal of risk and financial management : JRFM
14
(
2021
)
10
,
pp. 1-20
Implementing a
Customer
Relationship
Management
(CRM) system requires significant consideration with respect to change …
Persistent link: https://www.econbiz.de/10012792452
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