//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~accessRights:"free"
~isPartOf:"The journal of brand management : an international journal"
~person:"Aula, Hanna-Mari"
~subject:"Corporate culture"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Corporate culture"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Corporate culture
Brand associations
1
Brand image
1
Brand management
1
Corporate visual identity
1
Higher education
1
Higher education institution
1
Hochschule
1
Logo redesign
1
Markenführung
1
Markenimage
1
Mergers and acquisitions
1
Social representations
1
Takeover
1
Unternehmenskultur
1
Übernahme
1
more ...
less ...
Online availability
All
Free
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Aula, Hanna-Mari
Erjansola, Ari-Matti
1
Lipponen, Jukka
1
Pirttilä-Backman, Anna-Maija
1
Vehkalahti, Kimmo
1
Published in...
All
The journal of brand management : an international journal
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
Relevance
Date (newest first)
Date (oldest first)
1
From the brand logo to brand associations and the corporate identity : visual and identity-based logo associations in a university merger
Erjansola, Ari-Matti
;
Lipponen, Jukka
;
Vehkalahti, Kimmo
; …
- In:
The journal of brand management : an international journal
28
(
2021
)
3
,
pp. 241-253
Persistent link: https://www.econbiz.de/10012550251
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->